The Irootfor-owned brand FadeCase secures a long-term collaboration with exclusive rights to create a unique line of products alongside e-sports profile Jarosław Jarząbkowski, better known by his online alias “pashaBiceps.”
Swedish e-gaming investor Irootfor is in talks with potential targets and will acquire at least one esport merchandising company in 2018, CEO Robert Hjelmér said.
He pointed to Poland, France, Germany, and the UK as strategically interesting for potential new acquisitions as they are some of the biggest e-sports markets in Europe.
Swedish Irootfor acquires X-Gamer – aiming to become the world leader in E-sports merchandise Irootfor AB acquires the British brand X-Gamer, a producer and retailer of energy supplements formulated for the E-sports market segment.
eGaming company Irootfor AB has acquired all shares in the classic clothing company Orcbite, which specializes in the gaming industry. Orcbite was founded in 2012 and became the world's first clothing line within eSports.